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Welcome to
The Flower Room 

The Flower Room of Edwinstowe was established 17 years ago by our founder, Jayne Clarke. Nestled in the heart of Robin Hood Country within Sherwood Forest, Nottinghamshire, we proudly serve our local community and beyond. In December 2022, we opened our second shop in Ollerton, further enhancing our commitment to providing exquisite floral arrangements.

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Over the years, our business has flourished, driven by a passionate team of skilled florists dedicated to their craft. We receive fresh flower deliveries daily, ensuring that our customers have access to the finest blooms available. Specialising in weddings, funerals, and flowers for all occasions, we strive to create stunning arrangements that reflect the unique sentiments of each event. Whether you're celebrating a special moment or commemorating a loved one, The Flower Room is here to bring your floral visions to life.

Meet our team 
Jayne - Owner & Director

Jayne Clarke (HDF) is the visionary owner and director of The Flower Room, where her passion for floristry has flourished over 17 remarkable years. She opened the Edwinstowe shop in 2007 and expanded her floral empire with a second location in Ollerton in December 2022. 

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Specialising in weddings, Jayne takes great joy in being part of such significant life moments. Her keen eye for detail and understanding of her clients’ visions enable her to create stunning arrangements that capture the essence of each celebration. For Jayne, every bouquet tells a story, and she loves turning dreams into reality through her artistry.

 

Beyond her work, Jayne is committed to her community, supporting various charities close to her heart. She believes in the importance of giving back and making a positive impact on others' lives. In her spare time, Jayne enjoys travelling, drawing inspiration from diverse cultures and landscapes that enrich her creativity. Her adventurous spirit ensures that every floral design is infused with a world of inspiration.

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With Jayne at the helm, The Flower Room continues to thrive as a hub of creativity, community, and compassion, reflecting her unwavering dedication to her craft and customers.

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Tian - Florist 

Tian has been working in floristry for 18 years, having started her career in 2006. She completed her Level 2 at Nottingham College and went on to achieve her Level 3 in 2009, where she also met Jayne the flower room director for the first time, fifteen years later, Tian has become such a valued member of The Flower Room team, bringing creativity and expertise to every floral arrangement.

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Tian’s true passion lies in wedding floristry, and she loves being part of someone’s special day. She thrives in the bustle of busy wedding seasons and enjoys the sense of camaraderie within the team. For her own wedding, Tian created her own flowers, with Sweet Avalanche roses at the heart of her designs – a personal floral favourite are peonies just before they bloom.

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Outside of floristry, Tian is now a qualified radiographer due to graduate soon. Though her love for flowers has always been her true calling. She’s also a proud mum of three beautiful children, who keep her on her toes. In her spare time, Tian enjoys spending time with her family, travelling, and drawing inspiration from nature.

With her warm, friendly personality and a wealth of experience, Tian is a key member of The Flower Room, always ready to inspire and support her colleagues and clients alike.

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Mariella - Florist

Mariella is a passionate and talented newcomer to the world of floristry, eager to make her mark in this creative and rewarding field. Having recently completed her Level 3 Advanced Technical Diploma in Floristry, she is dedicated to perfecting her craft and expanding her skills. Her enthusiasm for floristry is infectious, and she is already making a strong impression within The Flower Room team.

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Mariella’s commitment to floristry goes beyond her studies—she has also demonstrated her competitive edge in the industry. In 2022, she placed second in the prestigious Harrogate competition, and in 2023, she secured third place in the highly regarded Floricon competition, showcasing her skill, creativity, and determination to excel.

 

Of Italian descent, Mariella is very family-oriented, cherishing time with her two children and her recently born grandson. This strong sense of family informs her approach to floristry, as she believes in the power of flowers to celebrate and connect people during life's special moments.

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With over 17 years of experience in retail and customer service, Mariella brings a wealth of knowledge to The Flower Room, ensuring every client feels valued and well cared for. Her customer-focused approach, combined with her blossoming floristry skills, makes her a wonderful addition to the team. 

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Leah - Junior Florist 

Meet Leah, our vibrant Junior Florist  with a flair for the alternative! At just 15, she brings a fresh perspective to the team, infusing her modern gothic style into everything she does. With a passion for the arts, music, and the beauty of the countryside, Leah’s creative spirit knows no bounds.

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What Leah loves most about her role is the freedom to express herself artistically. She thrives on engaging with customers, turning every event into a unique experience that leaves a lasting impression. Her knack for creating a welcoming atmosphere ensures that everyone who walks through our doors feels right at home.

Eager to progress within the Flower Room, Leah is on a quest to embrace every opportunity that comes her way. With her imaginative approach and a desire to break the mould, she’s determined to weave creativity into her career and inspire others along the way.

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Leah's journey is just beginning, and we can’t wait to see how her alternative style and innovative ideas will shape our future!

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Kirsty - Florist

We’re delighted to welcome Kirsty to The Flower Room team! With four years of floristry experience, Kirsty has honed her skills through training at the renowned Rose Cottage Flower School. Her passion for floristry continues to grow, and she’s excited to expand her expertise further while learning from the talented team here at The Flower Room.

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Kirsty is particularly eager to build on her floristry skills and embrace new techniques and styles, ensuring that she continues to evolve as a floral designer. Her enthusiasm for learning and her positive, can-do attitude make her a fantastic addition to our team, and we know she will quickly become an integral part of our creative family.

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Outside of floristry, Kirsty is a qualified fitness instructor, which reflects her dynamic and energetic approach to life. When she’s not creating beautiful floral arrangements or leading fitness classes, Kirsty enjoys the outdoors and is a huge fan of all thing’s country. Whether it’s walking in the stunning dales, exploring the beauty of nature, or spending time with her two beloved pooches, Glenda and Bunny, Kirsty finds peace and inspiration in the natural world.

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Julie - Florist

Julie is a highly experienced florist with an impressive 40 years in the industry, bringing a wealth of knowledge and expertise to The Flower Room. Having previously owned her own business, she is deeply passionate about all things floral, continually seeking new ways to inspire and create.

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As an exceptional team member, Julie is dedicated to sharing her extensive experience with our newer florists, fostering a collaborative environment where everyone can learn and grow. Her enthusiasm for floristry is infectious, making her a cherished mentor within the team.

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Outside of her work, Julie enjoys her holidays, particularly trips to the beautiful landscapes of Norfolk, where she finds relaxation and inspiration. She is also extremely close to her mum, caring for her with the love and devotion that reflects their strong bond. Julie shares her home with a gorgeous Labrador, with whom she loves to explore the countryside, enjoying long walks and the beauty of nature.

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With her vast experience and warm personality, Julie is a vital part of The Flower Room, helping to create stunning floral designs while nurturing a spirit of camaraderie and support within the team.

Michelle - Florist

Michelle is a highly experienced florist with an impressive 36 years in the industry, bringing a wealth of knowledge and expertise to The Flower Room. Her passion for people shines through in her exceptional customer service, making her a beloved figure among clients and colleagues alike.

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With a Level 4 qualification in floristry, Michelle excels in creating stunning floral arrangements and beautifully hand-tied bouquets. Her innate talent and artistic flair allow her to transform fresh flowers into works of art, reflecting the unique preferences and emotions of each customer. Outside of her floral creations, Michelle is mad about dogs. You can often find her walking in the countryside with her beloved companions—Pippa, Winny, Otis, and Dora—embracing the beauty of nature and enjoying their playful antics. She also has a penchant for relaxation and self-care, indulging in spa days that rejuvenate her spirit and inspire her creativity.

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Michelle’s bubbly personality and infectious enthusiasm make her a joy to be around, creating a warm and welcoming atmosphere in the shop. Her dedication to her craft and her love for fresh flowers truly enrich The Flower Room, ensuring that every customer leaves with a smile and a beautiful creation in hand. 

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